Wearable weights that move with you.

LaceUp Athletics creates the highest quality resistance training products that integrate weight into the way you move, from sport and training to everyday life.

We believe resistance should move with you, not get in the way. That idea is at the center of everything we create.

At the heart of LaceUp is FLX Weights, our patented flexible resistance technology designed to bend, wrap and conform to the body or equipment. Unlike traditional rigid weights, FLX Weights distribute resistance throughout a flexible form, creating new ways to add weight while maintaining natural movement.

Built for Movement

LaceUp was founded by Jay Ciccarone around a simple question: How can we make resistance training more functional and comfortable?

The answer started with rethinking the weight itself.

FLX Weights allow resistance to be placed around an arm or leg, across the torso, around the head or foot, in the hand, or directly on sports equipment. In partnership with Lycra, that flexibility has become the foundation for a growing family of LaceUp products.

Our weighted sleeves combine compression with removable resistance. Our wearable products distribute weight across different areas of the body. Our sport-specific Laces wrap directly around lacrosse sticks, baseball and softball bats, field hockey sticks and golf clubs to add resistance to the movements used in competition.

Different products. Different movements. One underlying idea.

Make resistance part of the movement itself.

From Sports to Everyday Movement.

LaceUp products are used by professional athletes, coaches, trainers and strength staffs, but what we are building goes beyond sports.

Resistance can be incorporated into a practice or workout, a walk or warmup, sport-specific training or everyday movement. FLX Weights give us the ability to continue exploring where resistance can go and how naturally it can become part of the way people move.

That is what connects everything we build at LaceUp.

You provide the movement.

We add the resistance.